10 teams from around the world had just 48 hours to film and edit a one minute commercial shot entirely on a mobile phone.
The Client
Tourists have chosen Cannes as their holiday resort since the mid-eighteenth century. Regarded as the Jewel of the French Riviera
Residents include millionaires, artists, writers and poets. Cannes is considered to be one of the most exclusive and expensive areas in Europe
Cannes has a reputation for glamour and is packed with luxury boutiques and celebrity homes
Business tourism makes Cannes Frances second most important city
Cannes hosts festivals and congresses 300 days a year and they specialise in the luxury, glamour end of the market (TaxFree, MIPTV (the worlds premier audiovisual and digital event), MIDEM (world music market festival) and Cannes Lions to name but a few)
When the world famous Cannes Film Festival takes over, the city is alive with film billboards, big cars, movie stars and parties
Aim
Produce a 30 second commercial that motivates business travellers to bring their partner to Cannes for a weekend break
entrepreneurs in the philippines Young Lions Film Competition 2007 - Austria | |
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Film & Animation | Upload TimePublished on 15 Apr 2009 |
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